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About Our Get Into Marketing Course.

If you're seeking a job in marketing as an administrator or secretary, this is the programme for you.

This training course, a module from our Business IT Diploma With Marketing diploma course, provides your first step into the fast moving world of the marketing department.

This course will give you the knowledge and confidence to search for much sought-after marketing jobs.

To get the most out of this marketing course, you'll need experience of using Windows, Word and Excel to proficient level together with Publisher 2003. Some experience of using the Internet and Mail Merge will also be useful.

You'll need to invest approximately 12 study hours at Pitman Training where you'll cover 5 in-depth lessons.

To enrol or find out more, call

Bromley: 0208 313 3882

Chatham: 01634 818400

Croydon: 0208 688 0378

Dartford: 01322 220430

Gravesend: 01474 320734

Maidstone: 01622 693141

Sittingbourne: 01795 423338

Tunbridge Wells: 01892 545228

Or contact us by email.
What Is Covered.
  • Lesson 1: The importance of marketing, company case studies , market research, competitor research.

  • Lesson 2: The product life cycle, product strategy, place strategy, pricing strategy, promotion strategy.

  • Lesson 3: The importance of advertising, creating an ad, different direct marketing techniques, press releases.

  • Lesson 4: Marketing on the World Wide Web, attending and exhibiting at trade shows.

  • Lesson 5: The concepts of television, radio and print advertising, building a brand, SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis, careers in marketing.

To find out is this is the right course for your career goals, speak to one of our course advisors on

Bromley: 0208 313 3882

Chatham: 01634 818400

Croydon: 0208 688 0378

Dartford: 01322 220430

Gravesend: 01474 320734

Maidstone: 01622 693141

Sittingbourne: 01795 423338

Tunbridge Wells: 01892 545228

or contact us by email.